Audience: Program Manager leadership, product, and marketing. Permission: access to the Performances section in Shift.
How the dashboard works
The header carries a single global filter: a calendar picker for the time window. Everything below (totals and drilldowns) recomputes against the selected period. The KPIs are grouped into sections, each one a fixed slice of the Program’s mechanics:- Consumers: Activation funnel.
- ALO Rewards: Rewards generated through the ALO flow.
- Gifts: Gifts distributed by the Program Manager (when enabled).
- Affiliation Rewards: Rewards from the Affiliation flow (when enabled).
- Vouchers: Voucher-based Rewards (when enabled).
ALO is the canonical Reward path: a Consumer’s bank transaction matches an active Offer and a Cashback is generated automatically. Gifts are a complementary mechanism that lets a Program Manager grant a Reward outside of the transaction-matching flow (welcome bonus, loyalty incentive, one-off campaign).
Consumer KPIs
The Consumer section tracks the activation funnel: how many Consumers signed up, how many connected a bank account, and how many are actively sharing transactions.| KPI | Definition |
|---|---|
| Accounts Created | Number of Consumer accounts created in Paylead over the selected period. Counts every new subscription to the Program. |
| Bank Accounts Connected | Number of Consumers who connected at least one bank account over the selected period. |
| Sharing Transactions | Number of Consumers who shared at least one transaction since they subscribed. |
| Sharing Transactions Last 30 Days | Number of Consumers who shared at least one transaction in the last 30 days. The closest thing to a “monthly active” metric for the Program. |
ALO Rewards KPIs
The ALO Rewards section is the headline view: how much Cashback the Program generated through Account-Linked Offers.| KPI | Definition |
|---|---|
| Total Rewards | Number of Rewards generated over the selected period. |
| Activated | Number of unique Consumers who earned at least one Reward over the selected period. |
| Total Amount of Rewards | Sum of all Cashback amounts generated over the selected period. |
| Participation Rate | Average number of Rewards per active Consumer. |
| Sales Generated | Total transaction value matched by the Program (the sales the Program drove for merchants). |
| Average Earnings | Average Cashback amount per rewarded Consumer. |
| Total Fees | Total commission due to the Program Manager over the selected period. |
| Average Basket | Average amount of a rewarded transaction. |
KPIs marked “based on the transaction execution date” count transactions eligible for a Reward but whose status has not yet been validated. Expect figures to firm up as the Reward status transitions from
Pending Validation to Validated. For locked totals, restrict the Rewards report to Status = Validated or Paid.Gifts KPIs
The Gifts section reports on every Gift the Program Manager has issued to Consumers. A Gift is an amount of money provisioned on the Paylead system that the Program Manager credits directly to the Consumer’s pool, for example a welcome bonus or a loyalty top-up.| KPI | Definition |
|---|---|
| Activated | Number of unique Consumers who received a Gift over the selected period. |
| Total Gifts | Number of Gifts issued over the selected period. |
| Total Amount of Gifts | Sum of all Gift amounts issued over the selected period. |
Gift lifecycle
A Gift moves through the same status lifecycle as a Cashback:| Status | Meaning |
|---|---|
Pending Validation | The Gift is being validated. Can still be cancelled by administrators. |
Cancelled | The Gift was cancelled while in Pending Validation. |
Validated | The Gift is ready to be sent. |
Paid In | The Gift amount is available on the provisioned account. |
Pool | The Gift sits in the Consumer’s wallet, awaiting transfer. |
Paid Out | The Gift has been transferred to the Consumer’s bank account. |
CONSUMER_ID;AMOUNT;REWARD_NAME (semicolon-separated). See the Gifts management page for the full workflow.
Affiliation Rewards and Vouchers
The Affiliation Rewards and Vouchers sections only appear when the corresponding flow is enabled on your Program. They follow the same two-zone structure (totals + drilldown) and surface the equivalent KPIs (number of Rewards / vouchers, total amount, unique Consumers activated). For per-Reward detail across any flow, use the Rewards report or the Vouchers report.What’s next
Rewards report
Export the underlying Reward data for accounting and BI.
Vouchers report
Export voucher-based Rewards.
Browse Consumers
Drill into a single Consumer when a KPI looks off.